Zoho debuts e-commerce software

Zoho Commerce uses AI to recommend product to visitors and automate processes

Any business without an online presence will find itself struggling for market share, and will sooner or later be disrupted, said Nizam.
Any business without an online presence will find itself struggling for market share, and will sooner or later be disrupted, said Nizam.

Zoho has launched an e-commerce platform, Zoho Commerce, to help businesses set up and manage online sales.

Zoho Commerce is powered by Zoho's AI assistant Zia and is VAT-compliant. Integration with other Zoho products like Zoho Books (online accounting software) and Zoho Campaigns (email campaigns software), helps businesses take care of the front and back end of their e-commerce operations. 

The e-commerce market in UAE is expected to be $17.8 billion by 2020 as over 80% of the internet users shop online.

"Any business without an online presence will find itself struggling for market share, and will sooner or later be disrupted," said Hyther Nizam, president MEA, Zoho Corp. "Zoho Commerce makes it easy for businesses to start selling online. Together with Zoho's ecosystem of products, businesses can catapult their growth by optimizing their business while also automating their back-end processes." 

Some key highlights of Zoho Commerce include,

Drag-and-drop website builder and several templates that allow businesses to quickly set up an online store with minimal effort. The templates can be further customised to suit the needs of a business.

Businesses can streamline and synchronise their orders to ensure they are filed on time, while keeping track of their inventory.  For tracking items sold across multiple channels, businesses can use Zoho Inventory, which is integrated with Commerce.

Zoho's AI assistant, Zia, helps provide product recommendations to potential customers based on their purchasing pattern.  Zia can also automate processes like sending emails on cart abandonment.

Zoho Commerce integrates with several payment gateways, including PayTabs and PayPal.

Zoho Commerce follows VAT rules, and users can file their taxes online using Zoho Books, with which it deeply integrates.

Zoho Commerce is integrated with SalesIQ (live chat and visitor tracking tool), PageSense (A/B testing and conversion rate optimisation platform), CRM, and Campaigns, apart from Zoho Books and Inventory. Together, these integrations help businesses find, convert, and nurture customers. Businesses can also integrate with third-party apps using Zoho Flow.

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