Nexans picks new head for regional ops
Cabling vendor appoints Arafat Yousef as MD for LAN unit for MEA
Nexans has appointed Arafat Yousef as managing director of the LAN Systems Business Unit in Middle East and Africa (MEA).
In his new role, Yousef will be responsible for driving Nexans Cabling Solutions’ business growth, strengthening its channel network, and expanding the company’s reach by focusing on newer markets in the MEA region.
Yousef brings with him over 22 years of experience in the regional IT and structured cabling industry. Prior to joining Nexans, Yousef held a number of senior roles with other cabling vendors such as Corning, 3M, Leviton and CNS.
Speaking on his role, Arafat Yousef said, “This is an exciting time to join Nexans Cabling Solutions. At a time when organisations in the MEA region are accelerating their digital transformation journeys and governments are investing in building stronger infrastructure for the future, I see tremendous potential for Nexans’ innovative LAN cabling solutions in the region. I look forward to building stronger relationships with our customers, partners and IT consultants with a renewed focus on offering solutions. Working closely with our dynamic local team and partners, I will ensure that Nexans is strongly positioned to offer sustainable, energy-efficient, end-to-end LAN solutions that will help government organisations and enterprises be ready for the future.”
With Yousef’s knowledge of the MEA market and track record in the IT as well as structured cabling industry, Nexans Cabling Solutions says it is confident that he will play a significant role in growing its LAN business by leveraging its current relationships with customers and partners, driving new business opportunities and forging new partnerships in the region.